Is there a consistent formula for building, growing, and exiting companies in a world where everything, everywhere, is always changing? We believe there is, but it requires gaining a number of skills and having the right mindset to achieve it. We begin with the core tenets of research and how to define a proper strategy so you can win before you even begin. And then move on to creating something completely new in markets with low competition, and finally commercializing the offering for markets that already have a need. We speak to optimization, structural income statement improvements, core values, and long-term relationships in order to keep growth rates high. Whether you’re bootstrapped, VC, or PE-backed, perhaps our guide can help you on your journey toward value creation.