Since ChatGPT exploded onto the scene in Nov 2022 , we have entered the GenAI era. A dominant feature of this era is conversational —The way we interact with machines is increasingly natural language. Machine-human communication will multiply, as ChatGPT and other turbo-charged models are set to play a crucial role in customer interactions in the coming years. Conversation designers have been designing for language as interface for years now—but how does our discipline change as Large Language Models take over much of the content creation? Grace will talk about three key expansions in the role of the conversation designers that are needed to create effective, engaging conversations. And how different design disciplines need to come together to make this happen.